OBJECTIVE
Rebrand and create a new style guide for Chickpz, a restaurant in Downtown London.
PROCESS
Tasked with the complete rebranding of Chickpz, a Mediterranean-inspired restaurant, I embarked on a thorough exploration of local culinary establishments and Mediterranean cafes, drawing inspiration from diverse logo examples.
Upon crafting the new logo, I went the extra mile by assembling a comprehensive style guide. This detailed guide serves as a valuable resource for fellow designers and marketing professionals, encompassing all nuances necessary for maintaining consistent branding and a unified aesthetic across Chickpz’s range of products.
MEDIUM/TOOLS USED
Illustrator, Indesign, Photoshop
CHICKPZ Business Card
CHICKPZ Style guide (spread 1)
CHICKPZ Style guide (spread 2)
CHICKPZ uniform
